Origins Market provides a hook for local producers

Revolution Fisheries’ Anthony Heslewood with a Bass Groper

Revolution Fisheries’ Anthony Heslewood with a Bass Groper



Origins Market looks set to reel in the region’s best producers and artisans when it opens in Busselton in Spring 2021.

Local, sustainably-sourced products will be the order of the day and the markets are expected to provide a much-needed boost for growers and producers, ensuring that more profits return to the source - the farmers and fishermen.  

Busselton local Anthony Heslewood, who will be a supplier to and providore at Origins Market, said he had been thrown a lifeline, looking forward to selling his sustainably-caught fish in a new experiential and innovative environment in his hometown. 

“As soon as I heard about Origins Market, I knew that it would be an amazing opportunity for me to get back to my roots and start fishing again. I’ve rebranded my business and begun to focus less on high value export products and more on the kinds of catches suited to our local demographic,” Anthony said.

His new venture, Revolution Fisheries, seeks to change the way we buy and eat fish.

“I really value sustainable fishing and seek to minimise waste too.

“So rather than just catch more fish, I use more of the fish I have caught – and want to educate more people on how to do this too.

“I can’t wait to showcase the amazing, sustainable seafood products that I catch around our shores. From the humble herring all the way to the deep-sea giant crabs, I want to supply our local community with A-class, incredibly fresh, sustainably caught and ethically handled fresh seafood products.”

All of Revolution Fisheries’ offerings are caught by hook and line – known to be among the most sustainable fishing practices available.

Unlike any other market in the region, Anthony’s daily catch will be displayed on ice instead of pre-packaged. Much like a butcher’s display, a variety of cuts and fish will be on offer, expertly handled and prepared. And with a commercial kitchen available for market vendors to use, Anthony is excited about creating pre-made meals for the public to enjoy along with his fresh seafood range.

“As a lifelong Busselton local, my passion for our local produce is unbridled. I’m excited about the possibilities of collaboration Origins Market gives me, and the chance to share this passion with the community I grew up in. It’s also the platform that has enabled me to get back into the fishing industry and grow my business out of the rubble that COVID-19 has left behind,” he said.

Epitomising the ethos behind Origins Market, Revolution Fisheries will be joined by 100 other like-minded local vendors. Together, they will represent the region’s most celebrated farmers, producers, winemakers, artisans, and creators – all under one roof.

Landowner and project developer Allan Erceg from Erceg Management said the space and community being created was unlike any other in Western Australia.

 “We will be connecting both locals and visitors with the very best produce and products our region has to offer,” he said.

To find out more about becoming a potential partner or vendor at Origins Market, visit originsmarket.com.au. First-round Expression of Interest applications close 30 November 2020.

Image: Revolution Fisheries’ Anthony Heslewood with a huge Bass Groper . Credit: Revolution Fisheries